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LEAST PIXELATED SKIN ON THE METAVERSE

Spoofing on the brand’s reputation for scientific seriousness, this April Fools' gag took the form of a video introducing a fictional skin care line for the Metaverse—complete with download specifications and purported digital benefits. 

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The prank wouldn’t be complete without taking it all the way to a fake product listing, formatted in the same style as the rest of the product pages.