LEAST PIXELATED SKIN ON THE METAVERSE
Spoofing on the brand’s reputation for scientific seriousness, this April Fools' gag took the form of a video introducing a fictional skin care line for the Metaverse—complete with download specifications and purported digital benefits.
The prank wouldn’t be complete without taking it all the way to a fake product listing, formatted in the same style as the rest of the product pages.